About

Introducing Floretta: Blogger, Podcaster, and Purveyor of Joy

Hello there! I’m thrilled to welcome you to my digital haven. I’m Floretta – your go-to source for beauty tips, matcha musings, and the celebration of life’s little wonders. Currently, I reside in a charming corner of the US countryside, sharing this idyllic space with my husband, Benjamin.

My online journey began in 2015, and since then, I’ve been on a joyous ride, documenting and sharing my beauty tips along with the diverse chapters of my life. Originally a part-time waitress and a full-time student during my blog’s inception, I’ve since evolved into a multifaceted creator, engaging in blogging, podcasting, and managing my own studio.

As you explore my virtual space, you’ll discover a tapestry woven with beauty insights, life experiences, and musings on the small but significant joys that make life extraordinary. Whether you’ve stumbled upon my corner of the internet intentionally or by chance, I’m delighted that you’re here, and I invite you to linger and explore.

The journey from a student balancing plates at a restaurant to a content creator steering her own ship has been transformative. Through my blog, podcast, and studio, I’ve found a platform to express, connect, and grow. It’s been a journey fueled by passion and a genuine desire to share the beauty tips and life lessons I’ve gathered along the way.

Blogging has become more than a pastime; it’s a canvas where I paint my experiences, thoughts, and discoveries. Podcasting allows me to extend this narrative, bringing my stories to life in a more intimate and conversational manner. Running my studio has become a space where creativity blossoms, where I can curate content that resonates with a community that values beauty, mindfulness, and the joy found in life’s simple pleasures.

To you, dear reader, I extend a warm invitation to explore, engage, and share in this virtual journey. My door is always open, and I hope you find inspiration, joy, and perhaps a new perspective on beauty and life during your stay.

Wishing you a day filled with a beautiful balance of moments that bring you happiness and fulfillment. Feel free to wander through the pages, sip on a metaphorical cup of matcha, and embrace the little joys that make life truly enchanting.

Thank you for being a part of this community, and here’s to discovering more beauty in every chapter of life!

With love and warmth, Floretta x